Non-medical Healthcare Service to Protect Health Right and to increase Positive Health Impacts

Abstract

The health care service market is expanding as digital technology advances. Consumers can use health care service provided by non-medical personnel in the community The purpose of this study was to explore problems and health right challenges with regard to use of non-medical health care service. This research focused at investigating consumer’s experience and willingness to pay for non-medical health care service. In addition, provider’s perception and service types were studied. Methods of this study included analysis of national health data to calculate health risk population groups. An internet-based, on-line survey was conducted to gather information on people’s perception on health right and use of non-medical healthcare service. Non-medical healthcare providers included fitness professionals, nutritionists, health education specialists, and forest therapists. Monthly amount of money paid for non-medical healthcare service was about 9 thousand won. young people were more likely than older people to spend more money on non-medical healthcare service. The on-line survey results showed that people thought non-medical healthcare service was effective at some point and this kinds of service could be a part of expanded health right(62.2%). As a conclusion, non-medical healthcare service can be provided to people with some health risk behaviors. Digital device is going to be a vital role in non-medical healthcare service market.